E-News : May 8, 2006
Spring Meeting Edition


 

News of the Week

ABM names new Board of Directors/Officers

American Business Media has named new board members and selected the 2006-2007 board of directors to serve during its centennial.  The following board members will serve as officers for the 2006/2007 Association year, beginning July 1:

Chairman:  Michael Marchesano, VNU Business Media;
Vice Chairman: Jim Casella, Reed Business Information;
Secretary: Gary Fitzgerald, Meister Media Worldwide;
Treasurer: Frank Anton, Hanley Wood; and
Past Chairman: Hugh Roome, Scholastic, Inc.

ABM welcomes its board members voted in during Spring Meeting, May 2006:

Dan Bagan, vp, group publisher B-to-B Retail Group, Fairchild Publications
Bob Biolchini, president/CEO, PennWell Corp
Cam Bishop, president, CEO, Ascend Media
Bob Carrigan, president, IDG Communications
John French, president/CEO, Prism Business Media
J. Roger Friedman, president, Lebhar-Friedman Inc.
Jeff Klein, president/CEO, 101 Communications
Jeff Lapin, president, Farm Progress Companies
Joe Loggia, CEO, Advanstar Communications
James McGraw IV, group publisher, McGraw-Hill Companies
Bill Morrow, executive vice president, operations, Crain Communications
Bill Pollak, president/CEO, ALM
F. Michael Reilly, president/CEO Randall-Reilly Publishing
Gerry Ryerson, president, Edgell Communications
Jim Spanfeller, president/CEO, Forbes.com
Peggy Walker, president, Vance Publishing Corp.
Jim Watt, chairman/CEO, Watt Publishing Corp.
Steve Weitzner, CEO, CMP Media LLC
Guy Wendler, chairman, Stamats Business Media
Jason Young, president, consumer/small business group, Ziff Davis Media Inc.

All the Trade Show News Fit to Print

Trade shows and events are a rapidly growing, critical part of today's integrated media environment. More than 60% of American Business Media member companies are active in the business of events, which account for over 32% of annual member revenue, or $10 billion dollars each year.

In response to this rapidly growing and important segment of b-to-b media, ABM and its Trade Show Council have introduced the Face-to-Face Report, a monthly e-newsletter covering the latest news, research, government issues and analyses affecting the world of trade shows, conferences, seminars, and more. As part of our commitment to enhance the knowledge and best practices of this rapidly growing field, the Face-to-Face Report will also feature guest columnists and insights from leaders of business media events.

If you'd like to receive the Face-to-Face Report, just send your name, titles and e-mail addresses to info@abmmail.com.

NTCFI Names Jane O’Connor ARV Award Recipient

The National Trade Circulation Foundation Inc. has chosen Jane O’Connor, manager of professional development for American Business Media, to receive the 2006 Angelo R. Venezian Award.

Ms. O'Connor established the professional development division at American Business Media in 2003. Before joining ABM, she held a similar position with BPA Worldwide. She began her career in the trade publishing industry at Firehouse Magazine.

Given annually to a b-to-b publishing industry professional who has contributed to the advancement of the industry and the circulation discipline, the Angelo R. Venezian Award will be presented to Ms. O'Connor at the NTCFI’s annual dinner May 17 at The Penn Club in New York City. For more information on the award and dinner, visit the NTCFI Web site.

NYU and ABM partner for sales education
 
How is your sales team handling the integrated media world? New York University, as part of its continuing and professional studies, has partnered with American Business Media for a summer session on sales and marketing in business media. This 8-session class, "Advertising Sales & Integrated Marketing for B-to-B Publishers," will offer students strategy, tools, and tactics to improve their sales power across-platforms.

The course will take place Tuesday evenings, May 16-July 11. For more information, click here, or call 212.998.7171.

 

 

  

 

News on Print

ABM Board ratifies new Strategic Plan

American Business Media’s board of directors has approved a new two year Strategic Plan to address the fast-changing world of business information. The plan was approved at ABM’s Spring Meeting in Scottsdale, AZ.

The marketplace has changed again becoming increasingly more integrated, digital and complex. This ambitious Plan strives to take American Business Media members and the association to a new plateau. In this new environment, the driving goal will be to help our members develop a taxonomy and framework to successfully adapt and grow their businesses.

“As ABM embarks on this new Plan, we do it with a sense of excitement and enthusiasm, said Gordon T. Hughes, president/CEO of American Business Media. “We recognize the important role the Association can play in helping our members better understand this new environment and be successful, measured in terms of content delivery, revenue and profitability.”

This new Plan leverages the following industry drivers:

• The end-user (reader, viewer, attendee), like never before, is seizing control and determining how and when they receive information
• Whether you refer to offerings as content, information, knowledge or solutions, the Editor and their ability to deliver the brands’ promise across multiple platforms is more critical than ever before
• Today, magazines are still vibrant brands and this equity has sustaining value
• The increased importance and expanding array of the face-to-face delivery platform is a robust, growing and critical part of information offerings
• The new digital world
    -Is the fastest growing part of our industry
   -Offers the greatest potential for long-term strategic rewards
   -Encompasses today’s: Internet delivery, Rich Data, Rich Media, Vertical Search and other elegant offerings (some in view and some not yet defined)
• New delivery platforms are being discovered and others rapidly evolving 
• In recognition of this evolving environment, ABM will leverage its resources to empower member companies to seize the strategic opportunities 

American Business Media will undergo some key organizational changes as the 100-year-old Association addresses the goals of the plan.

ABM Welcomes 14 New Members
membership tops 300 with 61 added this year

American Business Media’s membership tops 300 companies as the ABM board of directors approves 14 additional members during its centennial year Spring Meeting in Scottsdale, AZ.

“Not only does this take us to an important milestone as we celebrate our centennial,” said Gordon T. Hughes II, president and CEO of American Business Media, “but it speaks to the shift in the foundation of today’s business information companies. We are welcoming and serving companies offering a broad reach of information platforms and those with cutting edge technological foundations.”

New Media Members:
Chiropractic Economics
HighBeam Research
Instore Magazine
Key Communications
PaperClip Communications, Inc
Priority Magazine/Pitney Bowes

New Associate Members:
Alta Communications
CIBC World Markets Corp.
EBITDA Media LLC
HSR Business-to-Business Inc.
Kable Fulfillment Services
NXTBook Media
Niall Kavanagh Communications

New Sister Association:
Newsletter Electronic Publishing Association

 

 

 

 

Government Affairs

Postal Service Rate Hike Underscores Need for Swift Enactment of Postal Reform

“The announcement by the United States Postal Service of yet another increase in postage rates, and the prediction of further increases beyond that, illustrates the need to enact postal reform legislation currently pending in the United States Congress,” said ABM president/CEO Gordon Hughes. “This legislation has passed both chambers of Congress by huge margins, and the steps necessary to get the bill to the President's desk for signature must be completed without delay.”

In an economy already under severe strain from rising energy costs, additional increases in the cost of postage threaten to force more mailers - particularly smaller volume periodical publishers - from the mail-stream, further reducing Postal Service volume and revenues. Without some means of bringing these rate increases under control, the possibility of forcing the Postal Service into a downward spiral of rising costs and falling volumes becomes more and more likely.
 
The postal reform legislation currently awaiting final action in Congress would allow the Postal Service to make use of funds already set aside to cover medical costs for retired employees, relieve them of the burden for military pension costs for retirees, and permit the Postal Service greater flexibility in setting rates while protecting the rights of all mailers through vigorous oversight and a CPI-based rate cap. In addition, the Senate version of the legislation would take a first step towards controlling rising Postal Service costs which is essential to preserving its continued viability.
 
The postal system cannot endure an extended cycle of rate increases; legislation exists now to forestall that outcome. Only the final step of resolving minor differences between House and Senate bills remains before this important piece of legislation goes to the President for his signature. ABM, on behalf of its 300 member companies, urges Congress to take that step without delay.

 

 

 

 

eMedia Update

Vertical Search seminar one week away

How valuable can your homepage be? Find out at Vertical Search in a B-to-B Environment, a hands-on event designed to help business information companies maximize the power of their Web sites and stand-out in the highly competitive world of search. 

Mark Cordover, founder & CEO of IT.com, will offer a keynote speech during the one-day seminar. Working extensively at the intersection of finance and technology, Cordover has co-founded a portfolio management software company (AFS Trade), helped make the first ISP (PSINet) successful, and seed financed the first online customer service software company (BEI). He went on to effect the first trial of internet over cable TV lines in 1995 in Cambridge, Massachusetts, marking the beginning of the disintermediation of the PTTs and the building of the converged network. In Europe, he established a joint venture for PSINet to provide an internet backbone throughout the continent over the Hermes Railtel railroad rights-of-way.

Additonal vertical search speakers include Scott Falzone, director of Internet strategy & development for Reed Business Information, who will discuss the variety of tools that drive traffic to your site and feed search engines. Wendy Seltzer, professor of Internet law and information privacy at Brooklyn Law School, will discuss the data search engines collect when you conduct a search, and how this data should be handled. Jake Weinbaum, president of Business.com, and Jeff Killeen, chairman and CEO of GlobalSpec, will close the seminar with presentations on search engine marketing and optimization.

With refined use of vertical search, business-to-business media has a chance to dramatically increase Web site value. Join us for Vertical Search in a B-to-B Environment, and become part of one of business media's most rapidly growing areas. Presented in conjuction with Syndicate, Vertical Search in a B-to-B Environment will take place Monday, May 15 at New York's Roosevelt Hotel. Sponsors for the event include Fast, The Jordan Edmiston Group, Inc., Outsell, and TalkPoint. Click here to view a complete seminar agenda and registration form.      

 

 

 

 

 

Marketing & Media Buying

Inside the Marketer Mindset

One of the most important events in business to business information, the presentation of the recently updated Harris II Study and Forrester Research's "Business-to-Business Digital Marketing Shift" survey results, will take place June 21 during the Business to Business Media Research Event in the New York offices of Bloomberg LP.

Find out what 867 marketers across all b-to-b categories think about business media when results from the largest survey ever focusing on the business-to-business arena, Forrester's "Business-to-Business Digital Marketing Shift," reveal marketer perspectives on tools for brand-building, lead generation, market spend, and the future use of marketing tools.

Learn what 600 end-users (readers, attendees, and viewers) think about business-to-business media when the highly-anticipated, newly updated Harris II Study reveals research spanning all major business segments.

Don't miss this opportunity - join ABM at Bloomberg on June 21. All attendees must pre-register for admission to the presentations - click here to access the registration page.  

 

  

History of B-to-B

This Week in History

As part of our Centennial Celebration, ABM will be showcasing member companies through "This Week in History," a date-specific outreach initiative spotlighting key moments of b-to-b history. For more information, or to submit materials for inclusion in ABM's 100 year initiative, contact Sara Sheadel.

May 12, 1862: John Augustus Penton is born in Ontario, Canada.

May 1946: Norman Cahners and Saul Goldweitz begin publishing The Palletizer for an industry audience. The magazine is later renamed Modern Material Handling.

May 1982: Crain Communications' Electronic Media debuts as an extension of Advertising Age, concentrating on news about commercial and cable television, radio and more. In August of the same year, the name Advertising Age disappears from the magazine’s title, establishing Electronic Media as a separate publication.

  

 

Top Media Moves


Advanstar Communications reports 18% top line growth for the first quarter of 2006.

Forstmann Little & Co., a New York private investment firm, will be making a substantial investment in the fashion industry tradeshow organization ENK International.

The Business Information Division of Access Intelligence LLC has acquired the daily publications The Energy Daily and Defense Today, and weekly newsletter Space & Missile Report, from King Publishing Group.

CMP Media LLC has launched a new Dark Reading Web site (http://www.darkreading.com) focusing on news for IT security professionals.
 
Ziff Davis' eWEEK will launch eWEEK Strategic Partner (ESP), an online and print supplement, on May 29.

Yahoo! Inc. has launched a new Yahoo! Tech Web site to give consumers plain-English advice and information about choosing and using technology.

TechTarget has formed a partnership with Reed Business Information U.K. to distribute TechTarget’s content to users of ComptuerWeekly.com.

The Deal LLC has unveiled “The Deal Blogs Network” (www.thedealblogs.com), bringing together their current blogs, Tech Confidential, Dealscape and Corporate Dealmaker Forum along with newer additions VC Ratings and TechEffect.

The White House has released a statement saying that President Bush intends to nominate Mike Wood, co-founder of Hanley Wood, to be ambassador to Sweden.

The Business Marketing Association and Burson-Marsteller have named James Richardson, senior vp-commercial business at Cisco Systems, as the recipient of the 2006 William A. Marsteller Marketing Leadership Award.

Three senior Prism Business Media executives have been selected to serve as panelists at the upcoming Circulation Management Conference in Chicago June 14-16. Jerry Okabe, vice president, audience marketing and John Rockwell, group director, audience marketing, will speak on audience development issues. Ray Schultz, group editorial director for Prism’s DIRECT publications will serve as a panel moderator. 

John A. Edwardson, chairman and CEO of CDW, has joined the Computerworld Honors Program Chairmen's Committee.

  

 


  

New Member Profile

New ABM member Vicon Publishing Inc produces a number of print and online publications, as well as conferences and exhibitions, throughout the year.

Vicon currently publishes Lab Manager Magazine, Controlled Environments Magazine, Animal Lab News, and Forensic Magazine, conducts the annual Turnkey Conference, which delivers useful information on technology and trends in facility construction, renovation and equipment, and offers custom publishing and audio seminar services.

For more information, visit the Vicon Publishing Web site.

New international member Amsterdam RAI hosts more than fifty major international congresses, seventy trade fairs and exhibitions, events and over one thousand conferences, meetings and smaller functions per year.

Their modern 87.000 square metre complex is one of Europe's foremost venues for major international events. There are 22 congress rooms with seating capacities for up to 1750, and 11 exhibition halls with seating for up to 12.900 participants, and countless multi-purpose lounges for exhibitions and poster sessions. All of the halls and conference rooms are air-conditioned and offer all necessary facilities. 

For more information, visit the Amsterdam RAI Web site.

 

 

 

Committee Watch

The following is a list of upcoming ABM Committee and Council meetings. For more information, contact Mark Flythe. All meetings are at ABM offices in New York unless otherwise noted.

Committee/Council                                                      Time (EST)/Date

Healthcare Council                                                    2:00 – 4:00pm            5.16.06