E-News : February 1, 2011
Request Your BPEF Intern Today!
Looking for an intern at your company this summer? ABM’s BPEF internship program is looking to place its students in internships at our member companies. The students are applying, but we need your participation and commitment to make the program a success again this year. Visit www.bpefinternships.org for more information, or contact Kevin Bartlett to request your intern now.
Top Media Moves
Summit Business Media announced approvals from 83% of its lenders for a debt restructuring plan that will cut its outstanding debt obligations by more than half, or approximately $135 million, and materially enhance the company’s financial position. The agreement was achieved in advance of its filing of a voluntary petition for reorganization under Chapter 11 of the United States Bankruptcy Code.
R. R. Donnelley & Sons Company announced that it has secured a multi-million dollar, multi-year contract with Shop Direct Group (SDG), the UK's largest online and home shopping retailer.
Michael M. Wood, co-founder of Hanley Wood, has formed Redwood Investments to invest in business information, green energy media, association trade shows and b-to-b print properties.
Job of the Week
In addition to the “Job of the Week” highlighted in each issue of E-news, ABM has expanded its online job board to better reach out to the membership and media community with quality career opportunities. Powered by mediabistro.com, the site is updated constantly with openings across the country and enables you to search by industry and location. So what are you waiting for … Click here to begin your search!
Digital Media Council Meeting
Thursday, February 3, 11:00 AM – 12:00 PM ET
Publishers Committee Meeting
Thursday, February 3, 2:00 PM – 4:00 PM ET
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ABM Announces 2011 Neal Award Finalists
American Business Media is proud to announce the official finalist selections for the 57th Annual Jesse H. Neal National Business Journalism Awards, the industry’s most prestigious and sought-after editorial honors.
Of 660 entries, 123 have made it to the final round. Award recipients, including the Grand Neal winner, will be unveiled and honored during the Neal Awards luncheon on Thursday, March 10, at the Mandarin Oriental in New York City. Reserve your seat today!
Click here for the list of 2011 finalists.
Established in 1955, the Jesse H. Neal Awards recognize and reward editorial excellence in business-to-business media. They are named after ABM’s first managing director, who remained active in promoting the industry throughout his life. Past Neal winners and finalists have tackled controversial topics including corruption, kickbacks and political conflicts of interest.
Monetizing Mobile Content
Free webinar THIS THURSDAY
This Thursday, February 3, ABM will host the last broadcast in its FREE webinar series dedicated to the challenges and opportunities that the mobile landscape poses for b-to-b media companies.
Past webinars have addressed the what, when and how. But, perhaps the biggest challenge of mobile content delivery is ROI. We are in a business of ever-shrinking ad dollars and growing expenses; how can we make our investments bring returns?
The series’ third webinar will feature a panel of industry thought leaders – including Chris Foster of GIE Media, Will Passano of Skyscape, Staffan Sandberg of 1105 Government Information Group, and Tripp Wiggins of Northstar Travel Media – and will explore their successes and challenges along the road to profitability.
The ABM Video Network Goes ‘Outside the Cube’
It’s a new month and a new “Outside the Cube” episode for ABM’s Wally Koval, who returns this morning with the latest edition of his video series exploring issues from the vantage point of the next generation of industry leaders, the Millennials.
Visit www.AmericanBusinessMedia.com to listen in as Wally discusses the new challenges and opportunities confronting today’s b-to-b media professionals.
This month, Wally will explore how publishers and advertisers are generating revenue and richer user experiences on tablet devices, as well as how some publishers are navigating the uncharted territory of pricing and advertising models for mobile platforms.
Mobile App Revenue to Reach $15.1 Billion This Year
Revenue from mobile apps will nearly triple this year to $15.1 billion, up from $5.2 billion last year, according to a new forecast from Gartner that was reported in BtoB magazine.
The report, “Forecast: Mobile Application Stores Worldwide, 2008-2014,”projects the number of mobile apps downloaded from online stores to reach 17.7 billion, more than double the 8.2 billion app downloads last year. By 2014, mobile app downloads will top 185 billion, Gartner projected.
“Many are wondering if the app frenzy we have been witnessing is just a fashion, and, like many others, it shall pass. We do not think so,” said Stephanie Baghdassarian, research director at Gartner, in a statement. “We strongly believe there is a sizable opportunity for application stores in the future. However, applications will have to grow up and deliver a superior experience to the one that a Web-based app will be able to deliver,” she added.
Learn How to Use Research to Create Value
Reflecting ABM's initiative to deliver real-time insights and information to members within the various operating functions of the b-to-b media company, the association's Committees & Councils are dedicated to delivering more innovative, educational meetings.
This Thursday, February 3, from 2:00 PM – 4:00 PM ET, ABM’s Publishers Committee will deliver on that goal with a presentation on “Using Research to Create Value in the Evolving Media World.” ABM invites you to join as Bill McBride, president of Harvey Research, explores how research methods and designs have evolved alongside the media industry and shares his 2011 b-to-b industry predictions.
Sign on at https://cc.callinfo.com/r/1hatu78cbdeei for the presentation.
For audio, you must also call in at 800-747-5150. The access code is 7846366.
For more information, contact Debbie Humphreys at firstname.lastname@example.org.
The ABM Vital Guide to Search Optimization
U.S. Internet users conducted more than 18 billion searches this past December, according to comScore. So yes, SEO remains important. The challenge is adapting to the constant changes that Google and other search engines present in regards to how Web content is ranked. Layer social media into the equation, and the challenges increase. The key to SEO success remains finding the right balance between art (quality content) and science (algorithms and analytics). Check out the latest ABM Vital Guide for a range of resources – basic and advanced – to help you get smarter about SEO.
In partnership with eMedia Vitals, ABM is proud to deliver the ABM Vital Guide, a free weekly e-newsletter containing high-quality, actionable content on the hottest digital media trends affecting the b-to-b industry. Each week, the ABM Vital Guide tackles one specific digital media trend or product with the potential to dramatically influence members’ digital revenues. Previous editions have thoroughly covered such issues as audience development, content aggregation, database marketing, online event models, e-newsletters and subscription management. Click here to subscribe now!