Beef Today launches Cattle-Exchange.com

Januray 13, 2012 -- Farm Journal Media, parent of Beef Today, has announced a new site designed to help cattle buyers connect with sellers. Cattle-Exchange.com allows users to post free listings, with photos. There is also a premium option as well for enhanced listings. According to Bill Newham, VP/Livestock Group Publisher for Farm Journal Media, more and more livestock shoppers are going online. "Existing market channels will still have their place, but Cattle-Exchange.com offers a much greater selection and allows buyers to find the cattle that best suit their needs quicker and easier,” Newham said.

He added that the site offes compelling ways to make the cattle business easier. "They can sell their cattle right from their ranch, and that reduces stress on the cattle and cuts freight and commission costs,” Newham said. “Plus, this offers cattle to many more potential buyers that otherwise might never see the seller’s inventory.”