E-News : January 31, 2012
Top Media Moves
1105 Media has launched a marketing services division, called Smart Markets. The new integrated division will provide content, strategy and design services, including Web site creation, enhanced lead-generation programs, advertising creative, brand building and product launch support.
Ziff Davis has introduced a new online display ad format, called SmartEngage, that offers greater versatility. The new display units can incorporate up to 16 multimedia assets into a single ad (one unit has the capability to host 6 assets on each of its four tabs). Supported assets include GIF, JPEG, Flash and video files. The format is in some ways comparable to the Portrait display ad format rolled out by Hearst last year in partnership with AOL.
Journalism professor Wayne MacPhail suggests that Apple’s new iBook Author software, while ostensibly released for textbook authors, may work well as an excellent tool for magazine-style long-form reporting. According to MacPhail, “In a single tool, I can combine what would have been done via video clips, feature stories, podcasts, photo essays, study guides and polls. I can then publish that ‘book’ online for my iPad-owning potential audience (coming up on 55 million) to enjoy, experience and engage with.”
B-to-B search engine Masterseek has placed a milestone 100 million companies in its specialized database. According to the company, that makes it the most comprehensive B-to-B search engine, as well as the fastest-growing.
Job of the Week
Senior Merchandising Manager, Hearst Magazines
In addition to the "Job of the Week" highlighted in each issue of E-news, ABM has expanded its online job board to better reach out to the membership and media community with quality career opportunities. Powered by mediabistro.com, the site is updated constantly with openings across the country and enables you to search by industry and location. So what are you waiting for … Click here to begin your search!
Committee Watch
Talent Management Committee
2/1/2012
2:00 - 4:00 PM
Location: ABM Headquarters
Digital Media Council
2/2/2012
11:00 AM - Noon
Location: ABM Headquarters
Business Information Council
2/7/2012
Noon - 1:15 PM
Location: ABM Headquarters
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ABM Announces 2012 Jesse H. Neal Award Finalists
American Business Media has announced the official finalist selections for the 58th Annual Jesse H. Neal National Business Journalism Awards, the b-to-b industry’s most prestigious and sought-after editorial honors.
Of 725 entries, which represent a 10 percent increase over last year’s figure, 120 have made it to the final round. Award recipients, including the Grand Neal winner, will be unveiled and celebrated during the Neal Awards ceremony on Friday, March 16, at the Mandarin Oriental in New York City. Reserve your seats today. (Discounted early bird rates are available until Wednesday, Feb. 8.)
Click here to view the list of 2012 finalists.
Supreme Court Rules That TCPA Suits Can Go To Federal Court
The U.S. Supreme Court has unanimously held that unsolicited fax cases involving the Telephone Consumer Protection Act (TCPA) can be heard in federal court. Previously, such suits had been relegated to state courts, often small claims courts.With federal court now wide open to TCPA individual and class actions suits, there may be an increase in such suits, and particularly in class actions, according to ABM information policy counsel Mark Sableman, with the greater costs of federal court litigation adding to the concerns. ABM members should consider carefully whether and how they use faxes, in light of the Supreme Court decision on TCPA lawsuits, issued Jan. 18. Both the substantive limits of the law and the practicalities of fighting even meritless claims should be considered.
For more details and implications for B-to-B publishers, click here.
Penton Taps David Kieselstein For CEO Job
Penton Media, publisher of Registered Rep. and Supermarket News, has announced the selection of David Kieselstein as CEO. He was previously CEO of TNS North America, a custom research division of WPP. Kieselstein had previously led Dun & Bradstreet's small-business division. Prior to that, he had spent the majority of his career at Time Warner, where he was CEO of the company's parenting media group. Kieselstein succeeds Sharon Rowlands, who left Penton to join Altegrity as CEO on Nov. 1. For the full story as reported in BtoB Media Business, click here.
CFO Publishing buys Innovation Enterprise Group
ABM member CFO announced this week that is has acquired London-based Innovation Enterprise Group (IEG), a multichannel b-to-b media brand specializing in finance, strategy and planning for top-level executives. The acquisition gives CFO added strength in the event sector. Additionally, CFO Publishing will now have greater access to on-demand content and communities, marketing services, on-site custom production and custom research. The deal doubles CFO Publishing’s revenue and also offers opportunities for expansion into Asia. For more details on the deal as reported in Folio, click here.