ABM News Archive - ABM
5/22/2013 - Four media executives join the speaker lineup for the program, which is targeted toward media professionals ready to take the next step in their careers.
5/8/2013 - ABM’s Marketing Services Council has unveiled a new white paper, sponsored by Wright’s Media, that discusses the biggest obstacles to creating a marketing services business and how to resolve the issues.
5/8/2013 - SIIA and ABM is set to host their first co-branded event, a roundtable focused on how to drive mobile app revenue via new technologies, including advanced cloud capabilities and data integration.
5/6/2013 - In a commentary published on MediaPost, ABM's President and CEO Clark Pettit speaks out on why associations must consolidate to help members.
4/30/2013 - At ABM's Annual Conference, 60 attendees gathered to learn how to build equity value, develop database revenue and expand into licensed content.
4/30/2013 - Marketing automation. Behavioral targeting. “Day-parting.” If these concepts aren’t part of your strategy, they soon will be, according to executives who kicked off ABM’s 2013 Annual Conference.
4/30/2013 - Don Pazour, CEO of Access Intelligence, was awarded the 2013 McAllister Top Management Fellowship, which recognizes outstanding leadership in b-to-b media, at ABM’s Annual Conference on Monday.
4/29/2013 - Ninety-seven percent of ABM members approved the merger, the association announced Monday at its Annual Conference.
4/29/2013 - ABM voted four media organizations into membership during its board of directors meeting on Sunday and named nine new board members.
4/17/2013 - Spiceworks is the go-to community for the IT industry with more than 2.5 million professionals and hundreds of vendors willing to pay to join. So what makes Spiceworks so attractive to brands? ABM talked to Co-Founder Jay Hallberg.
4/12/2013 - The return of Saturday mail might be good news for some publishers, but the resumption has prompted USPS to explore rate hikes for all periodicals.
4/10/2013 - ABM and the Software & Information Industry Association (SIIA) announced that they plan to merge in order to form the comprehensive, global business information and media industry association.
4/10/2013 - On April 16, marketers, agencies and publishers will gather together to discuss two topics crucial to company growth.
4/10/2013 - Saturday mail is back on, announced the United States Postal Service after its board of directors said legislation language made it impossible for the agency to continue with its formerly announced plans.
4/3/2013 - ABM talked to Tom Cochran, CTO at Atlantic Media Company, on the biggest tech challenges, how to attract the best developer talent, the role of a CTO and more.
3/27/2013 - If we are entering the “post-PC world,” what does this mean for how are audiences are using these devices and how they want us to serve them?
3/27/2013 - The program is a series of monthly one-hour live interactive webinars, which qualify for the IAB Sales Certification Continuing Education Hours Requirement.
3/20/2013 - At ABM's Annual Conference, Tony Uphoff, newly named CEO of Business.com and former CEO of UBM TechWeb, will moderate a panel on the b-to-b company of the future. ABM chatted with Uphoff for a preview of the session.
3/19/2013 - The Advanced Leadership Program for Independent Operators is a customized education program discussing the opportunities and operational realities unique to smaller companies.
3/13/2013 - IEEE Media's IEEE Spectrum received the coveted Grand Neal Award during ABM's 59th Annual Jesse H. Neal Awards ceremony.
3/13/2013 - ABM is pleased to announce that 11 organizations were voted into membership during a board of directors meeting.
3/13/2013 - ABM is pleased to announce that 11 organizations were voted into membership during a board of directors meeting.
3/13/2013 - In a free webinar Thursday, speakers will reveal results of an ABM benchmark study on b-to-b email marketing and offer industry-leading best practices for boosting e-mail response rates.
3/13/2013 - More than 300 b-to-b media professionals converged yesterday to celebrate editorial excellence at ABM’s 59th annual Jesse H. Neal Awards.
3/5/2013 - ABM has announced the recipients of the G.D. Crain, Jr. Award; the Timothy White Award; and the McAllister Editorial Fellowship.
2/27/2013 - On Feb. 28, at 2pm EST, Tracy Samantha Schmidt, director of social media strategy at Crain Communications, will host a free webinar on how to use social media as a reporting tool.
2/27/2013 - By gathering data on expenses and operations, ABM is researching how profit trends change over time.
2/20/2013 - A jointly developed on-demand series of digital media training webinars from The Laredo Group and ABM is now available.
2/13/2013 - ABM has revealed the 183 finalists for the 59th Annual Jesse H. Neal Awards, which recognize and reward the best editorial in b-to-b media.
2/6/2013 - ABM has announced the complete agenda for its Annual Conference, this April 28 - May 1 in Amelia Island, Fla.
2/6/2013 - Overall, print advertising sales show negative trend, down 5.4% in October and down 6.4% in November.
2/6/2013 - The Postal Service's elimination of Saturday mail delivery won’t affect b-to-b publishers as dramatically as consumer publishers. However, the move will do little to improve the economic viability of the USPS.
1/23/2013 - ABM’s first ever report on CEO confidence indicates that top execs at trade media companies are enthusiastic about the economy both now and 12 months out.
1/18/2013 - The ABM/MPA Compensation Study, conducted by Towers Watson, reveals that editorial salaries rose from 2011 to 2012.
1/16/2013 - At ABM’s B-to-B Advanced Leadership Program, 27 media up-and-comers gained real-world insights from top industry executives and Medill experts.
1/7/2013 - ABM's 2013 event, themed “The Future of B-to-B Media: Cross-Platform Growth Strategies and a New Value Proposition,” will be held April 28 - May 1.
1/2/2013 - Preliminary data suggests overall industry revenue is flat compared to Q3 2011.
12/19/2012 - B-to-B launches in 2012 were all about digital and expertise. From apps to social networks to virtualization, ABM recaps the most interesting launches of the year.
12/5/2012 - Trade magazine advertising revenue declined 7.4 percent in August compared with August 2011. For the first eight months of 2012, that’s an aggregate decline of 4.4 percent compared with the first eight months of 2011. There were a few bright spots in some verticals, however.
12/3/2012 - Not only does competition reward the best editorial in b-to-b media, it promotes the industry and boosts morale all around.
11/29/2012 - A provision arose from the GSA conference scandal this past summer and was hastily added to the Senate bill without consideration of the impact.
11/28/2012 - ABM Postal Counsel Jack Widener detailed the multibillion dollar loss in an email to members.
11/27/2012 - Established in 1955, the Neal Awards recognize and reward editorial excellence in b-to-b, a top media category that is, unfortunately, often overlooked.
11/14/2012 - The comprehensive analytical report details potential policy outcomes as well as an evaluation of the results, potential scenarios for the lame-duck session of Congress and more.
10/24/2012 - The key takeaways from ABM's conference in Chicago.
10/24/2012 - In a panel called "Are Data and Business Intelligence Worth More Than Advertising?," held at Executive Forum, industry leaders advocated for data-driven services as a second business line.
10/23/2012 - While about 20 percent of survey respondents say their companies have formal mobile strategies, the vast majority are pursuing content for smartphones and apps more casually.
10/23/2012 - The training program features webinars aimed at providing comprehensive knowledge of the current digital advertising landscape.
10/23/2012 - Nine organizations were voted into ABM membership yesterday during the board of directors meeting at Executive Forum in Chicago.
10/22/2012 - The conference, attended primarily by senior-level execs from b-to-b media and data companies, will feature a keynote tonight by Bloomberg’s Norman Pearlstine.
10/9/2012 - Dubbed the “the Pulitzer Prize of business media,” the Neal Awards recognize the very best in b-to-b editorial.
10/3/2012 - The marketplace is filled with social platforms and management software for publishers to play with, but what works? ABM talked to three b-to-b editorial directors.
9/26/2012 - B-to-B marketers are ramping up their content marketing efforts, according to a new study by BtoB magazine, leading to a whole new group of competitors, or partners, for publishers.
9/25/2012 - One of ABM’s most popular offerings, the B-to-B Advanced Leadership Program, modeled to resemble a "mini MBA," returns January 7-11.
9/18/2012 - Events remain the backbone of the b-to-b media industry, but the industry may need to look to new metrics to gauge success, according to the speakers at the CEIR Predict Conference last week.
9/12/2012 - Revenue at U.S. media and business information companies reached $12.49 billion for the first six months of 2012. Among the growing segments were digital ad sales, data revenue and event revenue.
9/11/2012 - ABM Postal Counsel Jack Widener revises postal budget guidance after calculation update.
8/22/2012 - ABM’s Marketing Advisory, Media Advisory and Publishers Councils will bring brands, agencies and their media partners together in a joint meeting on Oct. 10 in New York City.
8/22/2012 - Healthcare plan costs are growing slowly or even decreasing at most b-to-b media companies, according to a survey conducted by ABM’s Talent Management Committee.
8/22/2012 - ABM is partnering with research firm Outsell Inc. to identify the major trends in business-to-business content production for smartphones and tablets.
8/15/2012 - Britton Jones, Tom Kemp and Don Pazour have joined ABM's board of directors.
8/14/2012 - ABM's 2012 Harold W. McGraw, Jr. Invitational reported a 22 percent increase in attendance compared to last year.
8/10/2012 - At the ABM board of directors meeting on Wednesday, 10 organizations -- three media, six associate and one sister -- were voted into membership.
7/11/2012 - The chief content officer for Bloomberg LP and chairman of Bloomberg BusinessWeek will advise media execs on how to drive recurring revenue.
6/27/2012 - M’s Agri Council last week presented findings in a webinar from its 2012 Media Channel Study, a research project conducted by Readex Research in order to determine the impact of media channels that serve the agricultural industry.
6/26/2012 - ABM, the association of business information and media companies, and the Professional Publishers Association (PPA) today entered into an agreement in which the two organizations will form a strategic alliance to share expertise and to cooperate on advocacy efforts that benefit their respective memberships.
6/12/2012 - Based on the first quarter numbers just released, event revenue rose 1.5 percent while print revenue dropped 3.5 percent in 2012, both compared with the first quarter data from 2011.
6/12/2012 - ABM webinar speakers from three very different companies, with very different responsibilities, share the keys to why their mobile apps have been successes on the business, content and audience develop fronts.
6/12/2012 - The b-to-b media category has seen a flurry of recent acquisitions and partnerships with data/market research companies, designed to extend resources to current audiences as well as blaze new trails into new categories.
6/6/2012 - Jen McClure, senior director of social media strategy, talks about social media best practices, building on a foundation of employee guidelines and training.
5/30/2012 - Joe Galarneau, head of product development at NewsRight and former COO of Newsweek / Daily Beast, will speak at a Yale University conference on The Economics of Content. Galarneau told ABM about how audience understanding is vital for monetizing digital content and why b-to-b publishers are “light years ahead” of their consumer counterparts in at least one aspect of the digital game.
5/30/2012 - At the Exhibition and Convention Executives Forum, held May 30 in Washington, D.C., keynote speaker Nancy Walsh, of Reed Exhibitions, offered several insights on booth pricing at trade shows as well as suggestions for maximizing an event brand's digital presence.
5/29/2012 - ABM's Managing Profits Report offers several ways to identify successful event brands. Here are three.
5/22/2012 - Presenter Jorge Garcia, BI analyst with Technology Evaluation Centers, speaks about how tablets and smartphones are changing the way organizations work with information and make decisions.
5/16/2012 - At ABM’s 2012 Annual Conference earlier this month, CEO Clark Pettit outlined why he believes it’s a great time to be in business-to-business media and information. He included five steps that b-to-b companies can use to rediscover their "why."
5/8/2012 - At ABM’s 2012 Annual Conference last week, many speakers challenged the audience on existing notions around traditional business and new opportunities such as lead gen and marketing services. In this article, ABM offers notable snapshots from speakers at the event.
4/30/2012 - Jack Griffin, founder of Empirical Media Advisors (and former president of Meredith’s National Media Group and CEO of Time Inc.) kicked off ABM’s 2012 Annual Conference with a keynote on The Customer-Focused Future.
4/25/2012 - Agriculture magazines and newspapers are the number one resource for 98 percent of farmers and ranchers, according to the ABM Agri Council 2012 Media Channel Study.
4/24/2012 - The IAB's latest report puts 2011 digital ad revenue at an all-time high of $31 billion. Of that, search revenue totaled $14.8 billion, and display-related ad revenue, including banner advertising, totaled $11.1 billion.
4/23/2012 - Events driven by event-focused brands return operating margins of 49 percent, while events associated with digital and print brands return just 9 percent margins.
4/17/2012 - As the company rolls out a website redesign and anniversary logo, chairman Bill Vance tells ABM, “B-to-B has a closeness to the reader that nobody else has.”
4/17/2012 - The Postal Service plans to sunset its use of the POSTNET barcode in January 2013 and begin requiring use of Full-Service Intelligent Mail barcode (IMb) to qualify for automation discounts.
4/3/2012 - Mergers and acquisitions are steadily becoming a new trend for b-to-b companies in 2012 as investors look to grow and branch out into b-to-b arenas.
3/27/2012 - Bizo and BtoB magazine did a survey of b-to-b marketing professionals and found that 77 percent of respondents said they’d be expanding their marketing mix this year with video and mobile.
3/27/2012 - The Federal Trade Commission this week released its final report on protecting consumer privacy.
3/27/2012 - We're four weeks away from the 2012 WPA Media Publishing Conference, April 27 at the Westin LAX. Don't miss what promises to be a great program to help you advance in your career. Learn from the leaders in our industry and network with others in the field.
3/26/2012 - Reed Business International has decided to sell their entertainment brand, Variety.
3/26/2012 - Access Intelligence, owner of EXPOmagazine publisher Red7Media, has acquired LeadsCon.