ABM News Archive - Print
4/12/2013 - The return of Saturday mail might be good news for some publishers, but the resumption has prompted USPS to explore rate hikes for all periodicals.
4/1/2013 - Of the 22 vertical categories tracked, 14 saw sales declines, and 8 saw sales increases in 2012 vs 2011. Overall, total b-to-b print ad sales fell 8.51 percent from $1.44 billion to $1.32 billion.
2/26/2013 - Seven ABM members captured 17 spots on the top 25 list, ranked by circulation.
2/6/2013 - Overall, print advertising sales show negative trend, down 5.4% in October and down 6.4% in November.
2/6/2013 - The Postal Service's elimination of Saturday mail delivery won’t affect b-to-b publishers as dramatically as consumer publishers. However, the move will do little to improve the economic viability of the USPS.
12/10/2012 - This year, 31 b-to-b magazines launched while 16 closed, according to Mediafinder.com data.
12/5/2012 - In addition to three executive appointments, the company has announced a new social community, digital-only magazine, publication makeover and citizen reporting.
12/5/2012 - Trade magazine advertising revenue declined 7.4 percent in August compared with August 2011. For the first eight months of 2012, that’s an aggregate decline of 4.4 percent compared with the first eight months of 2011. There were a few bright spots in some verticals, however.
11/26/2012 - Compared with agriculture print ad sales in July 2011, revenue is up 18.8 percent, the largest monthly leap so far this year. August saw a smaller increase of 8.5 percent.
11/5/2012 - However, several categories saw big gains: aviation, aerospace and military, up 103 percent; travel, business conventions and meetings, up 39 percent; and agriculture, up 19 percent.
9/26/2012 - Three years after emerging from bankruptcy protection, Cygnus CEO John French tells ABM about his corporate turnaround strategy, the company’s recent data launch and his vision for the future.
8/29/2012 - Two months ago, United Publications launched a newsmagazine covering security systems in the Gulf. "Our business plan is very simple," explains Brook Taliaferro, president and CEO. "It's to put a business newspaper where there isn't one."
8/27/2012 - ABC released its list of the top 25 U.S. business publications for the first half of 2012. ABM members captured 15 spots.
8/15/2012 - Josh Gordon, of the Josh Gordon Group, talks to ABM about the company's new study that suggests Owned and Earned Media fail to motivate non-customers.
7/13/2012 - During the first half of this year, 21 new business-to-business titles launched, according to new data by MediaFinder.com. In total, 133 magazines have premiered this year.
6/27/2012 - M’s Agri Council last week presented findings in a webinar from its 2012 Media Channel Study, a research project conducted by Readex Research in order to determine the impact of media channels that serve the agricultural industry.
6/14/2012 - The Engineering News-Record will debut its Contractor Business Quarterly on July 16.
5/10/2012 - IEEE's Spectrum magazine has won a 2012 National Magazine Award for excellence, specifically in the “General Excellence Among Thought Leader Magazines” category for its circulation. It has also recently won other honors, including two Neal Awards.
4/29/2012 - A bill that includes many needed reforms, and which includes measures favored by ABM chief legislative lobbyist Tom Carpenter, has passed the Senate and now heads to the House of Representatives.
4/25/2012 - Agriculture magazines and newspapers are the number one resource for 98 percent of farmers and ranchers, according to the ABM Agri Council 2012 Media Channel Study.
4/17/2012 - The Postal Service plans to sunset its use of the POSTNET barcode in January 2013 and begin requiring use of Full-Service Intelligent Mail barcode (IMb) to qualify for automation discounts.
3/13/2012 - Despite recent declines, print remains an important outlet for many advertisers, especially in mature b-to-b vertical publications.
2/28/2012 - Advertising revenue for print business-to-business publications fell in November 2011, according to the latest Business Information Network (BIN) data from ABM and Inquiry Management Systems.