Sunday, May 1

How Do Smaller Publishers Move Into Marketing Services?

Dave Newcorn, Summit Media Group  

Mitch Rouda, Farm Journal Media  

Gerry Ryerson, Edgell Communications  

 

Monday, May 2

Proving Advertising Effectiveness on B-to-B Sites

Scott Roulet, BBN Networks 

Business Media Case Studies

Andy Goodenough, Summit Business Media 

Scott Vaughan, UBM TechWeb 

 

Tuesday, May 3

What Advertisers Say About Marketing Services & Their 2011 Plans

Chuck Richard, Outsell 

Privacy and Data Collection & Use

Tom Carpenter and Mark Sableman  

What Does a Marketer Want?

David Niederkorn, John Deere 

Why Are Tech Companies Hot for Spiceworks?

Jay Hallberg, Spiceworks 

Turning Strengths into Opportunities

Bob Felsenthal, BtoB/Media Business

Michael Hurley, Hanley Wood