AUDIENCE DEVELOPMENT COMMITTEE

Mission | White Papers |

Chair: Maurice Persiani VP, Business Services, Construction The McGraw-Hill Companies

Mission

To enhance the knowledge and best practices of audience development professionals at American Business Media member companies. The Audience Development Committee is committed to:

• Fostering the highest ethical standards.
• Acting as a conduit for information on evolving audience development trends.
• Providing a forum to share information and to discuss industry concerns.
• Fostering the next generation of audience development professionals.
• Promote the Audience Development function as part of the B2B Media Company C-suite.

Additional Committee Minutes & Resources (*ABM Members Only)