• ABM Regional Training Series
  • McGraw Invitational 2014
  • McGraw Invitational 2014
  • 2014 Neal Awards Gallery

Upcoming Events

07/30/2014 - Blind Brook Club
11/10/2014 - Fontainebleau Miami Beach
07/29/2014 - Ag Media Summit
07/31/2014 - ABM Headquarters
08/13/2014 - ABM Headquarters
09/09/2014 - ABM Headquarters
BIMS 2014
BIMS 2014
Anti-Spam Law Resources

Canada’s Anti-Spam Law Resources

On July 1, 2014, the majority of Canada’s Anti-Spam Law (CASL) will be put into effect. These regulations apply to commercial electronic messages, harvesting of address information, installation of computer programs and false representations in messages, and altogether, will give Canada the world’s strictest spam/malware legislation. Furthermore, CASL compliance is required for all missives sent from or accessed in Canada, making the law an issue of global consequence.

SIIA/ABM has compiled a list of resources to help businesses act in accordance with CASL. These resources include a compliance toolkit devised by McCarthy Tétrault senior partner (and Canadian IP law expert) Barry Sookman, a webinar with Sookman from January and additional articles and resources dealing with the legislation. To access the page, click here.

Government Affairs
Government affairs

SIIA-ABM Postal Operations Briefing

The outlook for postal rates continues to be very uncertain. Postal increases have traditionally taken place in January of each year. For 2015 there are several factors in place that could result in an increase taking place later in the year, or perhaps not at all.

Presently the exigency surcharge is temporary and will likely be fulfilled in August or September 2015. To avoid an increase in January and another decrease adjustment later in the year, the Postal Service could decide to hold off on the January increase.

There have also been informal suggestions that the USPS would like to move the increase date to later in the year regardless for internal reasons.

Exigent appeal cases are also in the courts that could eliminate the exigent completely or bake it into the rates permanently.

There are various postal reform proposals in Congress which could affect rates, with a continued threat of rate increases to offset postal service revenue losses.

Read more.

ABM's Mission

The information and media industry is growing in complexity:

  • Audiences and marketers are becoming customers and competitors.
  • Media and information are evolving into market intelligence.
  • Revenue models more complex, requiring multiple sources.
  • Single platform publications are now integrated multi-platform operations.
  • New technologies mean new competitors.
  • New capabilities are complicating ROI strategies.

Companies are navigating new revenues, developing new products, repositioning brands and seeking new talent and skills. Media and information executives are re-allocating costs to new growth; considering new metrics, case studies and benchmarks; and grappling with legislative threats.

In this dynamic environment, ABM's purpose is twofold:

First, to promote and defend our industry, through advocacy and lobbying in Washington on legislative threats to industry business practices; as well as by promoting industry to key stakeholders on Wall Street, Madison Avenue, etc.

Second, to accelerate the transformation to new business models, primarily through providing visibility into strategic options; enabling implementation through pragmatic solutions; creating a nexus for the exchange of ideas and solutions; and delivering information, education and knowledge.

Learn more about ABM.

Russell Glass

LinkedIn Buys Bizo For $175 million

7/23/14 - Stepping further into the b-to-b ecosystem, LinkedIn has bought Bizo for $175 million, 10 percent of that in stock and the rest in cash. The deal is expected to close in the third quarter. LinkedIn says it will integrate Bizo's Media Solutions and Multi-Channel Nurturing products, but not its data solutions business. Read More.
Tony Uphoff

Q&A with Tony Uphoff: “With the click of a mouse, buyers today have more information than any sales rep could know”

7/22/14 - Advertisers are looking to engage with buyers in growing companies, but this is becoming more complex. DSPs, DMPs, ad networks, programmatic buying and the increasing number of marketing automation platforms, applications and systems are creating an astounding amount of marketing complexity. Business.com CEO Tony Uphoff offers ways to cope in this environment. Read More.

Reuters reports Advanstar is on the block

7/21/14 - Citing "people familiar with the matter," the news agency says that the b-to-b event company and publisher may fetch $900 million in a potential deal. Read More.

Research: Ag marketers remain devoted to print, events, but are prepping for move to digital

7/18/14 - In newly released research sponsored by the ABM Agri Council, marketers revealed their spending plans for the next 12 months. Read More.

  • Ag Media
  • Hallmark -  Captivate Audiences