Monday, October 24

What It Really Takes to Get Paid for Digital Content

Kevin McKean, Consumer Reports 

Solution Spotlight

Kevin Wells, RapidBuyr 

 

Tuesday, October 25

Keynote: Welcome to [Media] Chaos

Judy Franks, The Marketing Democracy/Medill, Northwestern University

Solution Spotlight

Mike Haney, Mag+ 

Monetizing Quality Content in a Digital World

Mark Westlake, TechMediaNetwork 

Emerging Models in Content Monetization, Part I

Peter Hoyt, Path to Purchase Institute 

Emerging Models in Content Monetization, Part III

Tim Kennelty, ALM 

Emerging Content Model: The Marketer's B-to-B Website

Joe Pulizzi, Content Marketing Institute | Bridget Fletcher, Adobe Systems | Tim Moran, CMO.com 

Solution Spotlight

Matt Shanahan, Scout Analytics | Amandeep Sandhu, UBM Electronics