ABM’S TRADE SHOW REPORTING SHOWS 3Q GROWTH
Figures show steady third quarter growth in revenue
NEW YORK, February 1, 2006—The Business Information Network for Trade Show activity (T-BIN) third quarter figures for 2005 reveals a 2.5% increase in revenue over the same period 2004. Revenue for the first nine months of 2005 was up 3.2% over the same period last year. Attendance showed a marked increase as well during the third quarter of 2005, growing 3.3% over the same time last year, while square footage dropped 2.3%.
"The third quarter is often the slowest period of the year for both print and trade shows," explained Gordon. T. Hughes II, president and CEO for American Business Media. "But we still saw modest advances in both areas. This illustrates the fact that the business media, overall, continues its growth."
With the revenue for print up 4.95% year-to-date, combined revenue for trade shows/exhibitions, and print accounted for approximately $15.24 billion in total through the first nine months of the year.
T-BIN includes the latest data available on revenue and attendance figures for the tradeshow/exhibitions aspect of business-to-business. The Center for Exhibition Industry Research (CEIR) aggregates trade show figures. In January 2005, American Business Media augmented its reporting model for magazine advertising sales in industry markets, as relayed through BIN, by examining 22 markets comprised of all business-to-business books tracked by IMS/The Auditor, and PERQ/HCI for healthcare figures.
Founded in 1906, American Business Media is the industry association for b-to-b information providers. Its 290-plus member companies reach an audience of more than 100 million professionals and represent nearly 5000 print and online titles and 1000 Trade Shows.
Steve Ennen, Director of Communications
American Business Media
T 212.661.6360 x3331