E-News : January 3, 2012
Top Media Moves
American Business Media welcomes Michael Moran Alterio as Research and Content Director. Alterio will develop an industry metrics center through original research and partnerships that will provide benchmarks for both established and evolving b-to-b media business models.
Alterio is a veteran, award-winning b-to-b journalist, having served as managing editor of Lebhar-Friedman titles Home Channel News and Chain Store Age, leading staff in print, digital and research products. He most recently served as content editor at Sumner Communications.
“As b-to-b media reinvents itself, industry leaders are clamoring for research and data to help them make sense of emerging business models and drive decisions around those business models,” says Matt Kinsman, VP of content and programming at ABM. “Michael has a terrific track record in not only identifying critical data, but delivering it in a readily accessible manner for the audience. He will be a tremendous resource for ABM and its members.”
Berg Insights says mobile advertising and marketing will grow at an annual rate of 37% through 2016. While the Berg study looks at handset-based marketing only, the predictions means mobile will account for 3.8% of all ad spending across all platforms and 15.2% of digital-specific spending.
McGraw-Hill Cos. last week completed the sale of its Broadcast Group to E.W. Scripps Co for $212 million in cash. The group included ABC affiliates in Denver, Colorado Springs, Fort Collins, CO; Bakersfield and San Diego. The sale was part of McGraw-Hill’s Growth and Value Plan, which will create two operating companies in McGraw-Hill Financial and McGraw-Hill Education.
Job of the Week
Editorial Promotions Manager, The Chronicle of Higher Education
In addition to the "Job of the Week" highlighted in each issue of E-news, ABM has expanded its online job board to better reach out to the membership and media community with quality career opportunities. Powered by mediabistro.com, the site is updated constantly with openings across the country and enables you to search by industry and location. So what are you waiting for … Click here to begin your search!
Committee Watch
Digital Media Council
Thursday, January 5
11:00 AM - 12:00 PM
ABM Headquarters
Editorial Committee
Tuesday, January 10
3:00 PM - 5:00 PM
ABM Headquarters
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Neal Award Entries Surge 10%
The 58th Annual Jesse H. Neal Awards competition, recognizing the best in b-to-b editorial, closed with 725 entries, up 10% over last year. Finalists will be notified and announced in mid-January.
Judges include Trevor Butterworth, Stats.org; Heather Clancy, Jabberwocky Communications; Diana Henriques, New York Times; Paul Maidment, Bystander Media; Kevin McKean, Consumer Union; Abe Peck, Medill School of Journalism, Northwestern University; and Allen Wastler, CNBC.com.
Winners will be announced during ABM’s March 16th ceremony at the Mandarin Oriental Hotel in New York City.
Three Major B-to-B Media Platforms Experience Growth in Third Quarter 2011
ABM is pleased to report that three of the four major b-to-b platforms – digital, print and tradeshows – covered by its Business Information Network (BIN) exhibited revenue growth during the third quarter of 2011. (The fourth platform, data, is tracked on a half-year basis.)
With an increase of 22.0% over the same period in 2010, digital revenue exhibited the greatest growth. Print revenue grew 4.6% versus one year ago, while ad pages increased by 1.5%. Tradeshows, which currently represent the largest share of b-to-b revenue, grew slightly, by 1.1%.
REVENUE (in billions)
| 3Q 2010 | 3Q 2011 | % Change | |
| Digital | 1.3 | 1.6 | + 22.0% |
| 5.5 | 5.7 | + 4.6% | |
| Tradeshows | 7.6 | 7.7 | + 1.1% |
Digital revenue sources are: IAB / PricewaterhouseCoopers
About Inquiry Management Systems (IMS) (Print): With offices in Toronto, New York and London, IMS has served magazine publishing professionals since 1979. Over 1,400 magazine titles utilize its array of products that help sell additional pages of advertising, increase lead results for advertisers, and produce creative Web solutions.
About CEIR (Tradeshows): For 30 years, CEIR has been highlighting the importance of exhibitions in today's business environment. Its goal is to promote the image, value and growth of exhibitions. This is accomplished through producing primary research studies that prove the effectiveness and efficiency of exhibitions as a marketing medium.
Media M&A Climbs 9% to $47 Billion in 2011
There were nearly 900 transactions in the media, information, marketing services and technology sectors totaling $47 billion in 2011, according to The Jordan, Edmiston Group, Inc. (JEGI). That’s a 9% increase over 2010, driven primarily by technology, marketing services and interactive services, which accounted for a third of the transaction volume and 32% of the deal volume last year.
Marketing and Interactive Services led overall media M&A volume with 291 transactions (up 17% from 2010), with deal value up 33% to $15.1 billion. Acquisitions include Yahoo’s purchase of online ad network interCLICK for $251 million; Adobe’s $120 million deal for video ad management and monetization service Auditude; and Federated Media’s $100 million purchase of online advertising analytics and tools service Lijit networks.
In b-to-b media, JEGI reported 14 deals worth $50 million, down 62% from 37 deals in 2010 (worth $534 million). Deals included Centaur Media selling its Recruiter Portfolio, a media platform for the recruiting market, to Redactive Publishing; Penton Media selling Paper, Film & Foil Converter magazine to YTC Media; and KAP Media selling security-related media properties to Annex Business Media.
Meanwhile, deal value in the B-to-B Online Media & Technology category jumped 132% to $5.96 billion across 63 deals (up 3% from 2010). Notable acquisitions included eBay’s purchase of GSI Commerce for $2.4 billion.
Fourth quarter acquisitions drove the Exhibitions & Conferences sector to a 30% increase in deal volume in 2011 with deal value nearly quadrupling to $451 million, thanks in large part to Providence Equity Partner’s $180 million buyout of George Little Management.
B-to-B Advanced Leadership Program Nears Sell-Out
American Business Media’s B-to-B Advanced Leadership Program, which takes place next week at Northwestern University, is almost sold out.
The program, which features expertise from top professors at Northwestern University’s Media Management Center as well as some of the b-to-b industry’s savviest executives, is intended for future industry leaders and those currently responsible for finding and building new business lines and revenue streams and making operational decisions.
The intensive five-day agenda kicks off Sunday, January 8, and continues through Thursday, January 12. For a PDF version of the agenda, click here.
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