ABM's Business-to-Business Social Network

SMALLER PUBLISHERS SUB-COMMITTEE

Chair: Greg Watt
President/COO
Watt Publishing Company

Mission 

This committee is charged with creating events that target the specific needs of smaller ABM Member publishers at the annual Spring Meeting and Top Management Meeting.

Chair -- Greg Watt, President/COO, Watt Publishing Company 

Projects

  • The committee developed a panel to explore social networking for ABM's 2007 Spring Meeting that will examine available models and ways to monetize them.
  • Selected members of the committee are exploring a closer partnership with the Integrated Media Cooperative (IMC) - a cooperative of smaller publishers that serves as a forum for sharing information and consolidation of volume purchasing to promote the growth of small and medium-sized publishers.
  • For ABM's 2006 Top Management Meeting the committee developed the "Expanding the Brand for Small Publishers" panel.
  • The committee developed a panel at the ABM 2006 Spring Meeting on the subject of vertical search for smaller publishers.

Special Events

ABM has made a special effort to promote Smaller Publishers, those with revenues less than $25 Million in sales, with a variety of seminars and discussions at member events.

Spring Meeting 2007

Social Networking for Small Publishers

Top Management Meeting 2006

Expanding the Brand for Small Publishers

Spring Meeting 2006

Vertical Search for Smaller Publishers

Additional Committee Minutes & Resources (*ABM Members Only)