SMALLER PUBLISHERS SUB-COMMITTEE
Chair: Greg Watt
Watt Publishing Company
This committee is charged with creating events that target the specific needs of smaller ABM Member publishers at the annual Spring Meeting and Top Management Meeting.
Chair -- Greg Watt, President/COO, Watt Publishing Company
- The committee developed a panel to explore social networking for ABM's 2007 Spring Meeting that will examine available models and ways to monetize them.
- Selected members of the committee are exploring a closer partnership with the Integrated Media Cooperative (IMC) - a cooperative of smaller publishers that serves as a forum for sharing information and consolidation of volume purchasing to promote the growth of small and medium-sized publishers.
- For ABM's 2006 Top Management Meeting the committee developed the "Expanding the Brand for Small Publishers" panel.
- The committee developed a panel at the ABM 2006 Spring Meeting on the subject of vertical search for smaller publishers.
ABM has made a special effort to promote Smaller Publishers, those with revenues less than $25 Million in sales, with a variety of seminars and discussions at member events.
Spring Meeting 2007
Social Networking for Small Publishers
Top Management Meeting 2006
Expanding the Brand for Small Publishers
Spring Meeting 2006
Vertical Search for Smaller Publishers
Additional Committee Minutes & Resources (*ABM Members Only)