Global Committee Meeting

Government Affairs Committee Meeting

Board of Directors Meeting

Global Program & Luncheon
Join us for this intriguing look inside today’s global market as we address key issues that are affecting b-to-b advertising in this current economic climate, including:

Lunch Session: Global Marketing Trends
Keynote Speaker: Tyler Schaeffer, Managing Director, Global Client Leadership, Mindshare Worldwide

Integrated Digital/Print Selling Success
This panel will give you the models and case studies for success in transforming your sales team from single-focused salespeople into an integrated selling powerhouse.

Moderator:
Hugh Roome, President, Consumer & Professional Publishing, Scholastic Inc.

Panelists:
Niel Hiscox, Vice President, Publishing, CLB Media
Pramath Raj Sinha, Managing Director, 9.9 Mediaworx

Cross Border Business Models
Listen in as international leaders discuss the models that work when applying your content strategy across offshore markets and regions.

Moderator: Chander M. Rai, President/CEO, Cross Border Media Inc.

Panelists: Anurag Batra, CEO, exchange4media
Dr. Eberhard Opl, Head of Corporate Development, WEKA Holding GmbH & Co.

Networking Coffee Break

Key Findings from the 2009 Media Financial Survey

The Jordan, Edmiston Group, Inc. (JEGI) Presents Key Findings from the 2009 Media Financial Survey

Join us as the findings of the 2009 Media Financial Survey are unveiled and top B2B Media Industry executives provide their insights and analysis on the key trends.  Formerly the Media Revenue & Cost Report, this new in-depth market survey covers B2B data from 2006-2008 and has been significantly enhanced to reflect today’s difficult economic environment, as well as the integrated B2B media model.

Introduction by: Richard Mead, Managing Director, The Jordan, Edmiston Group, Inc.

Moderator:
Dick Ryan, Director of Business Development, E-Opportunities, Publishers Press

Panelists:
Tom Kemp,Chairman & CEO, NORTHSTAR Travel Media
Charlie McCurdy, Chairman & CEO, Canon Communications
Steve Palm, CEO, NewBay Media

New Members Welcome Reception (By Invitation Only)

Breakfast Session: Digital Partnerships To Extend Your Brand
Learn how to leverage digital media platforms to support your traditional media brand and build a connection from print to the Web.

Keynote Speaker: Vicki Lins, Chief Marketing Officer, Canoe Ventures, LLC

Annual Meeting
Announcement of New Board members
Announcement of New Officers

Member Awards, including the presentation of the Robert L. Krakoff Award by Pat McGovern, Chairman, IDG Communications to Harold "Terry" McGraw, III, Chairman, President & CEO, The McGraw-Hill Companies and the McAllister Top Management Fellowship Award to Tad Smith, CEO of Reed Business Information

The ROI in a Recession
Hear from a top marketer on the climate for b-to-b brands in 2009 and their outlook for 2010.

Keynote Speaker: Heide Rowan, Global Brand Director, DuPont Corporate Marketing

Keynote Speaker
Speaker: Dimitri Maex, Managing Director, Marketing Effectiveness, Ogilvy North America

Booz & Company Reports

Hear success stories for pursuing the Marketer Driven Solutions roadmap from the Booz & Company Study, “A for Profitable Revenue Growth”

Moderator: Matt Egol, Partner, Booz & Company

Panelists:
Frank Anton, CEO, Hanley Wood, LLC
Matthew Yorke, SVP, Corporate Sales & Marketing, IDG Communications

Economics Luncheon - What Direction for the Economy in 2010?
You heard Dr. Kasputys’ predictions for the global economy and its effect on the b-to-b industry at last year’s Spring Meeting; he is back to offer his solutions for today’s turbulent times and his outlook for 2010.

Speaker: Dr. Joseph Kasputys, Founder & Chairman, Global Insight

Debunking the Deadly Orthodoxies of Recessions - Innovation Is Too Costly or Risky For Tough Times. Learn techniques to maximize your opportunities for growth in a down economy without breaking your budget.
Session Leader: Pierre Loewe, Founding Director, Strategos

Networking Breakfast

The future of B-to-B
Hear an online leader discuss the role of digital media in the transformation of the b-to-b industry.

Keynote Speaker: Jeffery Rayport

CEO Roundtable
Learn from our new panel of industry leaders about how they are driving business during today’s tough economic times.

Panelists:
Michael Hansen, CEO, Elsevier Health Sciences
Sharon Rowlands, CEO, Penton Media

Managing Through Turbulent Times
Hear from the CEO of a leading b-to-b media company on managing your business and teams during challenging times.

Speaker: Jason Young, CEO, Ziff Davis Media

Success stories for pursuing the End User Driven Solutions roadmap from the Booz & Company Study, “A Roadmap for Profitable Revenue Growth”

Moderator: Harry Hawkes, Jr., Partner, Booz & Company
Speakers:
Scott Schulman, President, Dow Jones Financial Information Services
Tad Smith, CEO, Reed Business Information

Luncheon - "Private Equity in the Current Economic Climate"

Hear from the managing partner and co-CEO of VSS and the managing partner of Halyard Capital on the latest M&A outlook and how the b-to-b industry has changed dramatically.

Moderator: Richard Morgan, Assistant Managing Editor, The Deal

Panelists:

Robert Nolan, Managing Partner, Halyard Capital
Jeffrey Stevenson, Managing Partner & Co-CEO, Veronis Suhler Stevenson

Booz & Company Breakout - For companies further along the roadmap (End-User Driven)
Session Leader: Harry Hawkes, Jr., Partner, Booz & Company

Booz & Company Breakout - For companies who have not yet started (End-User Driven)
Session Leader: Matt Egol, Partner, Booz & Company

Debunking the Deadly Orthodoxies of Recessions - Innovation Has No Role in Major Cost Reduction Efforts.  Learn strategies to reinvent your business through radical cost innovation in a down economy.
Session Leader: Pierre Loewe, Founding Director, Strategos

Breakfast Session: Mid-year Forecast Digital Jump-Start: 6 Ideas in 60 Minutes That You Can Execute in 60 Days To Give You Revenue in 6 Months
Learn six revenue ideas that can be implemented within 60 days to generate incremental second half '09 online revenues.  After learning from this industry expert how to effectively evaluate and prioritize new online initiatives, you will be able to conduct midyear operating reviews and better allocate resources to the highest impact projects.

Speaker: Prescott Shibles, CEO & Editor, eMedia Vitals, Vital Business Media