Custom Media Day
Wednesday, July 28
8:00 am - 5:30 pm
Scandinavia House
58 Park Avenue
(between 37th & 38th)
New York, NY 10016
ABM, CCC & Junta42 Members: $95
Non-Members: $125
*ENTER TO WIN AN APPLE iPAD*
AGENDA
8:00: Registration, Networking & Continental Breakfast
9:00: Welcome & Opening Remarks
Speaker: Joe Pulizzi, Junta42
9:35: Panel Session: New Media Opportunities for Custom Publishers
Experts will discuss the opportunities for publishers with new media devices such as smartphones, the iPad and more
10:40: Networking Break
11:00: Developing Real Online Engagement Tactics with Your Clients
Speaker: Dan Blank, Founder, We Grow Media
12:00: Lunch & Networking
12:20: Keynote Presentation:
Wired Magazine's Content Strategy and Where Opportunity Lies for Custom Content Providers
Speaker: Jim Hopkinson, Marketing Trends Writer, Wired
1:15: Xerox Content Strategy: Under The Hood
Speaker: Jeannine Rossignol, VP Marketing Programs, Xerox Global Services
2:30: Web Content Strategy: How to Profit from this Growing Industry
Speaker: Ian Alexander, VP of Content, Eat Media
3:20: Cocktail Reception
**Drawing for the brand new Apple iPad will be held before the cocktail reception. Winner must be present.
For more information, contact Jane O'Connor at j.oconnor@abmmail.com or at (212) 784-6367.