LIVE & ONLINE EVENT: Breakfast With Byte - B-to-B Meets Mobile Media

B-TO-B MEETS MOBILE MEDIA
Now also available as live video webcast!

MEET THE NEW MARKETING PLATFORM
THAT'S CHANGING BUSINESS MEDIA:

YOUR CELL PHONE

The handheld device has become the keystone for global communication, linking billions of worldwide users and driving the migration of advertising dollars to the device formerly known as a cell phone. As the functionality of these devices continues to advance, so does the potential for business information companies to deliver information to their audiences, while offering more innovative and targeted marketing tools for advertisers.

8:30 - 9:00 AM
Breakfast and Registration

9:00 - 9:10 AM
Welcome & Introduction

9:10 - 10:15 AM
Mobile Media Meets Business Information: The New Marketing Mix
Hear how and why these tools are the future of business information; learn from and network with those who are making it happen to those at the forefront of integrating mobile media into their marketing offerings.

Moderator:
Michael Lavitt, Senior Producer, Aviation Week
Panelists:
Cimarron Buser, Vice President of Marketing and Product Planning, Texterity
Robert Carney, Senior Director of Business Development, FAST
Scott Hill, VP of Media and Entertainment, ComVu
Shane Molloy, Director of Circulation, ALM

10:15 - 10:30 AM
Q & A

Can't make it to event in person? Register for the live, interactive video webcast of this program!
PLEASE CLICK HERE

*All live and online registrants receive access to archived webcast for one year after original program*

Who should attend this informative program:

• Marketing and Promotional Professionals
• Publishers
• Digital Media Strategists
• Business Development Professionals
• All B-to-B Media Executives who are ready to harness the power of this emerging technology

For more information about this program, contact Michele Langer at (212) 661-6360 x3337 or at m.langer@abmmail.com

Registration policy: This is a firm registration and may not be cancelled after September 14, 2007, 5:00 pm EST. Notification of cancellation must be sent in writing to American Business Media or faxed to 212-370-0736. Registrations cancelled prior to September 14, 2007, 5:00 PM EST, will be refundable, minus a $25.00 processing fee. Substitutions may be made after that day, but cancellations will not be refunded for any reason. American Business Media reserves the right to cancel any programs and assumes no responsibility for personal expenses incurred. By registering you understand that your participation and attendance at this program may be video taped, filmed and/or audio recorded. You agree that the Recording may be used for any lawful purposes that American Business Media, or its designees, in their sole discretion, may determine. You also acknowledge that you have no interest or ownership in the Recording or its copyright.